


The US version of the show, which airs on Fox, has over 200 episodes making it a gold mine for Twitch streamers who are looking for easy content to cash in on, in lieu of creating original content. The popular American version of the show headed by famed chef Gordon Ramsey originally debuted in 2010 and has run eleven seasons so far, with its twelfth season set for 2022. The first version of MasterChef was created for the BBC in 1990. Why the MasterChef Twitch meta is destined to fail While the "react meta" has been around for a while now, whereby Twitch streamers watch videos with their audience, the Twitch community seems particularly taken with Ramsey's cooking show of late.īut given the emphasis on copyright for Twitch in the past year, with many streamers having been forced to delete old VODs with copyrighted music, is the MasterChef meta sustainable? Unless streamers are getting approval from the copyright holders ahead of time, chances are DMCA claims will eventually be filed against MasterChef streamers, bringing the meta to an end. "React style" content about Master Chef has been driven by some of the largest streamers on the platform, including xQc, Mizkif, Pokimane, and more.

Despite the apparent copyright violation, Twitch has been lax about banning this content, leading to an explosion of MasterChef streams. Original Article: While Ludwig Ahgren is over on YouTube, receiving automated content ID bans over a few moments of playing Baby Shark, Twitch has recently been dominated by the "Master Chef meta" where popular streamers like xQc have been spending a significant amount of their stream time watching episodes of Gordon Ramsey's popular American adaptation of Master Chef and "reacting" to them in front of hundreds of thousands of viewers.
